Published Author Category Hub RTP, News from RTP, News from RTP, RTP

RESEARCH TRIANGLE PARK, NC (Sept. 14, 2021) – White Point, developer of a groundbreaking and transformational 125,000 square foot mixed-use venture in Research Triangle Park (RTP), announced today that the project has been named Horseshoe at Hub RTP. The name of the development pays homage to the layout of the development, with the buildings’ focus on the central plaza, as well as a magnet’s shape to represent RTP’s reputation as a “brain magnet.”

Horseshoe will be at the heart of Hub RTP, a 100-acre mixed-use development being master developed by the Research Triangle Foundation (RTF). Horseshoe, being built in Phase I of Hub RTP, will feature approximately 25,000 square feet of experiential and diverse retail space surrounding a large, outdoor plaza. With approximately 100,000 square feet of boutique, creative office space offering terraces and views of the plaza and greenspace, the development provides tenants a unique place where the high tech can meet the great outdoors. From collaborative, customizable workspace and pioneering new restaurant concepts to outdoor space where you can breathe deep, you’ll find everything you need to thrive. Sitework at Hub RTP is expected to be completed in Q2 2022 and completion of the $50 million, 125,000-squarefoot Horseshoe mixed-use project is expected in Q3 2023.

“We are honored to be a part of the innovative Hub RTP team and to be responsible for creating a destination for those within the RTP as well as from across the Triangle,” says Erik Johnson, co-founder of White Point. “We intend to deliver a unique, mixed-use development as we have successfully done in some of the leading live-work-play neighborhoods of the Carolinas.”

Conveniently located at the center of the RTP between Highway 54 and I-40 directly off the Davis Drive exit, Horseshoe is easily accessible from anywhere in the Triangle. Additionally, Horseshoe will offer pedestrian/bicycle connectivity to the existing RTP trail system, promoting wellness, inspiration and workplace productivity. Tenants and visitors will enjoy 16 acres of greenspace with streamside trails and boardwalks, including a splash fountain and event lawn adjacent to Horseshoe, found throughout Hub RTP.

CBRE is responsible for leasing the food & beverage and retail components of the development while JLL is charged with leasing the office space. CBRE is seeking emerging concepts, local and regional, restaurants, specialty retailers and services tenants who will offer a range of options and fill a void of brick-and-mortar retail in RTP and the surrounding communities. JLL is seeking office tenants that recognize the advantage that HUB offers to recruit and retain top talent from across the Triangle owing to its location in the center of the Triangle.

For retail leasing information contact: Charlie Coyne at and Tiffany Barrier at For office leasing information contact: Hillman Duncan at and Kimarie Ankenbrand at

About Hub RTP: Hub RTP is a two phase, 100-acre real estate development project of the Research Triangle Foundation. This amenity-rich, central new neighborhood located at the intersection of Davis Drive and I-40 in the heart of Research Triangle Park, will offer a complete lifestyle built around outdoor activity, local food and retail, and 16 acres of signature greenspace. The master plan for Hub will deliver up to 1 million square feet of class-A office space, 200,000 square feet of lab/office space, 75,000 square feet of retail and restaurants, up to two hotels, and 800 residential units, all designed to bring people together to work, stay, shop, drink and dine for the first time within RTP. Hub’s rare collection of public spaces combines the community and feel of a vibrant downtown with the energy of a forward-thinking science and tech park. Learn more at

About White Point: White Point is a private real estate investment firm that utilizes local market knowledge, an extensive network and entrepreneurial approach to pinpoint unique investment opportunities. The Charlotte, NC-based firm specializes in the acquisition and development of office, retail, mixed-use and multifamily properties across the Southeast. Since 2014, the team has developed or acquired over $900 million of real estate assets. For more information on White Point, visit

About the Research Triangle Foundation: Since 1959, the Research Triangle Foundation of North Carolina has served Research Triangle Park in its mission to facilitate collaboration among our region’s industries, universities, and workforce, and create economic impact for the citizens of North Carolina by attracting the world’s most innovative companies and top-tier talent to North Carolina. Situated centrally among Duke University, North Carolina State University, and the University of North Carolina at Chapel Hill, RTP contains 7,000 acres, 55,000 employees, and over 300 companies and national labs, including Biogen, EPA, GlaxoSmithKline, Cisco Systems, Credit Suisse, NIEHS, Fidelity Investments, IBM, BASF, and RTI International. To learn more, visit

Media Contacts:

White Point
Laura Graff

Morgan Cartier Weston