The Research Triangle Park

Figure Your Sh*t Out Meetup: Scrappy Marketing Edition


Event Sponsor

Christina Marie Noel

Event Contact

Christina Marie Noel
[email protected]

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310 S Harrington St. Raleign, NC Aug 27 4:00 pm - Aug 27 6:00 pm

Ready for your business to cut through the clutter?

Networking can really suck the life out of you... but it doesn’t have to be that way. Our monthly Figure Your Sh*t Out (FYSO) meetups are going to help you make one or two small changes to become more of a badass while building the inclusive, entrepreneurial community you’ve been searching for.

This month we’re going to focus on scrappy marketing.

Whether you're an early stage company working to build a reputation and grow your business or a more established enterprise that needs to stay relevant and top-of-mind, you're always going to be working to cut through the clutter and wondering whether or not you spent your precious marketing budget in the most strategic way possible. At the same time, people are bombarded by advertising seemingly all the time and, frankly, are tired of being bothered.

During this event we'll be discussing:

The importance of positioning your company to stand out from the crowd and a strategy for doing this
Creative examples of how companies have stood out with a limited budget
A handful of helpful resources to make sure your business has a solid marketing foundation
The nitty gritty:

4:00pm - 4:30pm: Casual networking to give people time to park, grab a free beer, and settle in.

4:30pm - 4:45pm: Welcome & intro to Figure Your Sh*t Out

4:45pm - 5:30pm: Learn how scrappy marketing can work for you

5:30pm - 6:00pm: Casual networking

Thanks to our sponsor, HQ Raleigh, for providing us with gorgeous meeting space! We’ll be providing a free beer on us.


About Figure Your Sh*t Out (FYSO)

FYSO is a community created to help more people do work with purpose in a way that helps them build the life of their dreams. We help entrepreneurs & small business owners scale and grow using a no BS, fun, results-driven approach.

We’ve also noticed that networking is broken. We’ve gone to too many events where we haven’t gotten past surface-level conversations. People feel like they have to put on a forced smile and try to dazzle you.

So we decided we’d start our own monthly meetups.

Community norms*:

1. Be yourself and connect on a human level. We don’t want to just see the ‘resume’ version of you. Be bold enough to share your true self.

2. Find ways to serve. Help connect people that should know each other. Share resources. Recommend books, podcasts, trainings, etc. FYSO is all about becoming the best versions of ourselves, together.

3. Everyone is welcome. While these events are created to serve entrepreneurs and business owners, we want all professionals to be total badasses, so anyone is by all means welcome to attend.

4. Don’t be an asshole. If you’re going to share feedback, do so in a kind, empathetic way. If you’ve upset someone, apologize.

5. Bring a friend. We want to bring FYSO to more people & we’d love your help spreading the word.

If you want to get more plugged in, you can click here to join the free FYSO facebook group. To stay in touch, click here to sign-up for our e-newsletter. Need more in-depth support? Consider signing-up for the 6 month FYSO accelerator program that's launching this fall with a 2-day workshop, September 28th - 29th, at HQ Raleigh.

*Let us know if we should consider adopting any other norms. We want these to make this community work for you!